|
Post by account_disabled on Nov 26, 2023 3:28:46 GMT -5
Who you want to target. By narrowing down customer demographics, behavior patterns, motivations, and goals, you can focus your website content and hone in on effective marketing activities. As a BB marketing professional, you must identify the people involved in the purchasing process and those responsible for the purchasing decision. Your ideal customers search with one purpose. Search intent in mind: to find answers and solutions to specific industry problems. As potential customers go through different stages of the buyer's journey , they philippines photo editor may perform different types of searches: informational (they want to know about a topic), browsing (they try to find. A specific website), commercial (they research different companies and options) and transactional (looking to buy). You can optimize the content of your website by ensuring that it contains information that these search engines will find useful. Customize website content for buyer personas.
|
|